I looked at a variety of different layouts when I was researching existing magazines at an earlier date, the magazines that I looked into included "Q", "Kerrang", "NME" and "Mojo". The house styles of these magazines mainly chose three colours to use consistently throughout their magazine. Here you will see a comparison of the magazines that I looked at and my magazine:
I chose to use orange, black and white (My background is a white/grey gradient) but these were chosen to establish a house style and identity for my Magazine so that consumers can recognize my magazine easily.
The genre that I wanted my magazine to be would be Pop but it also could be classed as a Jazz magazine because I featured an "artist" called "Lewis Wilde" who was "inspired by Frank Sinartra". The conventions that I considered when making my magazine were:
- Title of the Magazine
- Font and Style
- Costumes and Props
- Mise-en-Scene of Images
- People
- Content inside (Written)
- Genre and how its displayed
- Front Page Layout
- Contents Page Layout
- Double Page Spread Layout
The title I chose for my magazine was "Chord" and the reason for this is because it is a word that relates to music so it gives the audience a clue about this magazine when they havent purchased the product before. The definition of Chord is: 'A group of (typically three or more) notes sounded together, as a basis of harmony.' A unique feature in my title is that the first letter has a black background behind it (Keeping house style) which is used as the logo for the magazine, the idea was obviously influenced from the "Q" logo but I added a title to my logo to make it challenge the conventions of the other magazines. My title also includes a sub-title which is "Young talent in the North West" this also indicates another clue to the audience (that the magazine includes talented people from the North West). The font that I chose for my title was Bebas which I downloaded from dafont.com. I chose this font because it looks smart but it is also very bold allowing you to make that word stand out. I researched into what fonts other magazines use and almost all of them used San Serif but I wanted my magazine to be different.
When I thought about the use of Mise-en-Scene in my front cover image I had to research clothing, lighting and angle of the shot. I knew that I had to get the correct clothing to connote what genre my magazine was, I found that most of the clothing for a pop magazine was informal but my front cover artist had more of a jazz influence but he was still a pop artist but it was hard to make him connote the genre I wanted (pop) he supposed to be like Michael Buble so I found that he had to look smart and that is why he wore a suit (I was going to get him a hat but decided not to so he could display his hairstyle).

The genre I was trying to connote has been achieved in many ways, The Main ways being the model on the front cover, His clothes suggest that he is smart, well-off and modern and the fonts and language that was used.
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